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Mayfield Media Strategies and Business Strategies Group have formed a partnership to help exhibition organisers in Asia market themselves for sale to international purchasers.
The partnership will deliver turn-key services for exhibition organisers in Asia looking to sell all or part of their companies. This will include a valuation, analysis of potential purchasers, preparation of an information memorandum, price negotiation and overseeing the legal and due-diligence process
“We have been planning to establish our business in Asia for some time and we are delighted to be working with Mark and the team at BSG,” says Mayfield MD, Steve Monnington. “The exhibition business has always crossed borders but in recent years we have seen a dramatic increase in the number of international acquisitions. Selling your company to a foreign buyer can be a daunting task especially if the relationship will be ongoing. Our experience helps vendors maximize the price and to work out the right deal-structure to ensure future success. Combined with Mark’s extensive knowledge of the Asian exhibition market we are confident of delivering results.’
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